How this book helped me to focus on serving my clients in the best way possible?
In life it’s so easy to get distracted by shiny object syndrome. Doing one task and then hopping over to the next task and hoping over to the next one.
Really just having no focus in life. Now this book really changed my whole perspective.
It told me to think about this specific question … What is the ONE THING that you can do and such by doing it, everything else will become easier or unnecessary?
That really made me think … Growing up doing marketing
I’ve been doing marketing for a while now but when I first started out I was all over the place!
I’d do websites designs, then I’d do another thing then I’d hop onto Google Ads, Facebook Ads, and restaurants… and we’ve had amazing success
But this book really helped me focus on one specific industry, which is Beauty and Aesthetic Clinics.
This has enabled us to give amazing customer service and really give the best results possible for our clients.
It’s all about just focusing on one specific task and giving it your all. Knowing your BIG GOAL …
So our goal is to serve Aesthetic and Beauty Clients to get them over 30-50 new clients every single month.
And that is our BIG GOAL. We know when we aim to do that everything else is going to fall in line. We’re going to create new systems, new advertising tips and tricks, new services, new platforms but everything we do is built towards that goal to give our clients the best experience possible.
There is a famous quote that goes … “If you chase two rabbits you will catch none.” Meaning that if you’re going after loads of different things, loads of different industries or trying to do multiple things at once, you’re never going to actually get to the end goal because you’re going to be splitting your time between two things (or tons more!)
So now we know we only serve them particular clients which means any other people that come our way, we turn them down. Not because we don’t want to help them but because we know our main goal and main vision to serve our clients the best way possible and to ensure that they’re getting incredible results.
So what is the ONE THING that you can do today and such by doing that task everything else will become easier or unnecessary?
I’d really advise you to pick up this book, it’s actually been incredible! It’s been a game changer for myself, my business, my personal life and everything in between.
Really just teaching me to say no to things that don’t align with my vision and also just focusing me on that one task which is to serve my clients in the best way possible.
I know if I focus on that one area, that one sector.
I can learn everything about their industry and really help them achieve their goals, and in turn it will help me achieve my goals
So let me know down below in the comments what you thought about this video. If you have any questions. I’d love to answer them or love to chat further, if you have any opinions on this topic!
Have a great day and hopefully we speak soon!